Data freshness

Compare with other Characteristic

Characteristic Name:	Data freshness
Definition:	Data which is subjected to changes over the time should be fresh and up-to-date with respect to its intended use.
Dimension:	Currency
Granularity:	Element
Characteristic Type:	Usage
Implementation Form:	Process-based approach

Verification Metric:

The number of tasks failed or under performed due to lack of data freshness

The number of complaints received due to lack of data freshness

Validation Metric:

To what extent required capabilities and skills have been implemented to improve the data usage of a task

BackgroundGuidelines

The original definitions given below formed the basis of the consolidated definition of the characteristic.

Definition:	Source:
A measure of the rate of negative change to the data.	D. McGilvray, “Executing Data Quality Projects: Ten Steps to Quality Data and Trusted Information”, Morgan Kaufmann Publishers, 2008. More from this source
Is the information upto-date and not obsolete?	EPPLER, M. J. 2006. Managing information quality: increasing the value of information in knowledge-intensive products and processes, Springer. More from this source
Data is accurate if it is up to date – anti example: “Current president of the USA: Bill Clinton”.	KIMBALL, R. & CASERTA, J. 2004. The data warehouse ETL toolkit: practical techniques for extracting. Cleaning, Conforming, and Delivering, Digitized Format, originally published. More from this source
Currency refers to the degree to which information is current with the world that it models. Currency can measure how up to date information is and whether is it correct despite possible time-related changes. Timeliness refers to the time.	LOSHIN, D. 2001. Enterprise knowledge management: The data quality approach, Morgan Kaufmann Pub. More from this source
Currency refers to the degree to which information is current with the world that it models. Currency can measure how “up-to-date” information is, and whether it is correct despite possible time-related changes. Data currency may be measured as a function of the expected frequency rate at which different data elements are expected to be refreshed, as well as verifying that the data is up to date. For example, one might assert that the contact information for each customer must be current, indicating a requirement to maintain the most recent values associated with the individual’s contact data.	LOSHIN, D. 2006. Monitoring Data quality Performance using Data Quality Metrics. Informatica Corporation. More from this source
A datum value is up-to-date if it is correct in spite of a possible discrepancy caused by time related change to the correct values; a datum is outdate at time t if it is incorrect at t but was correct at some time preceding t. currency refers to a degree to which a datum in question is up-to-date.	REDMAN, T. C. 1997. Data quality for the information age, Artech House, Inc. More from this source

The implementation guidelines are guidelines to follow in regard to the characteristic. The scenarios are examples of the implementation

Guidelines:	Scenario:
Identify the natural factors which creates a particular data obsolete	(1) A seasonal change may impact the customer's food preferences. (2) Customers who are students may change their addresses frequently.
Considering the above factors plan for data refreshing activities by specify the frequency of refreshing the data elements and adhere to the plan.	(1) Customer contact information should be refreshed annually.
Identify the master data that may change over the time but may be used in longitudinal analysis.	(1) Name of customer in 2001 is ABC (PLC) Ltd, after a merger in 2006 its name is XYZ (PLC). This customer is an ongoing customer in the customer master file
For such master data maintain longitudinal versions with time a stamp in such a way they can be linked in longitudinal analysis	(1) 2001-2005: ABC (PLC) (2) 2006-20012: XYZ (PLC)

Data freshness

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